Behind the Scenes: How Newsmatics Is Building the Future of EIN Presswire
What happens when executives, marketing leaders, data scientists, developers, media researchers, editors and customer service staff all gather in Europe?
Productive discussions. Big ideas. Strategic planning. Unforgettable memories.
Beyond the brainstorming sessions on a variety of products, the events included a scenic riverboat ride through Prague, a hike, castle tours, plenty of Czech food favorites (fried cheese and schnitzel included) and even skydiving. (Yes, some were brave enough for the adventure.)
Throughout July, our team at Newsmatics, the parent company of EIN Presswire, met in person in Central Europe, where the company was founded in 1995, for workshops focused on finding new ways to better serve journalists, communicators and news consumers.
Prague also came with a history lesson. During a casual stroll through the city, we passed EIN Presswire’s first office. Our founders pointed out the building where a small team distributed press releases in the early days, when the company was known as EIN News, a reminder of how far the news tech company has come.
As a global AI-powered Data-as-a-Service (DaaS) company that transforms news into structured, scalable intelligence, Newsmatics brought together staff members from across the globe to shape what’s ahead for its growing portfolio of platforms and products.
Between sessions in Prague and Brno, teams developed action plans for EIN Presswire, the world’s leading press release distribution platform.
That means new special offers, expanded reach for your news releases, enhanced tools and more expert resources, including “Heard on the Streets“ interviews and educational content to help you navigate AI-driven communications.
Everything from AI and product development to marketing, customer engagement, media research and editorial strategy took center stage. New ideas also emerged for Perspectify and Affinity Group Publishing.
The castles, Czech food and world-famous beer may be behind us, but new developments are already on the horizon.
Whether you use EIN Presswire, our global network of news sites or our media transparency platform, you’ll see many of those ideas come to life through new features, enhanced tools and helpful resources in the months ahead.
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